The rental world has always been shifting and changing, but 2025 is shaping up to be a year where renters and property owners alike are seeing some big changes—and a lot of new opportunities. Whether you’re a tenant looking for your next home or an owner trying to stay ahead of the curve, it helps to know where things are headed.

One of the biggest shifts we’re seeing is the rise of smart home features in rentals. More and more properties are coming equipped with smart thermostats, doorbell cameras, and even voice-activated assistants. These aren’t just fancy add-ons anymore—they’re becoming the new normal, especially for younger renters who value convenience and energy efficiency. The good news? These upgrades often lead to lower utility bills and a greater sense of security at home.

We’re also seeing a growing interest in eco-friendly living. Tenants are asking about things like energy-efficient appliances, LED lighting, and even whether the property uses sustainable materials. It’s no longer just about location or price—it’s also about how your home impacts your health and the environment. Property owners who make these kinds of upgrades are seeing better interest and happier tenants.

Remote work is another trend that’s sticking around. It’s changed how people think about where—and how—they want to live. Flexible lease terms are more in demand than ever. People want options. Month-to-month leases, short-term stays, and furnished units are all on the rise. Folks are looking for homes that fit their lifestyle, not the other way around.

At Conquest, we stay plugged into these trends so we can better serve our tenants and our property owners. It’s about adapting to change while keeping that hometown service folks around here count on. If you’re thinking about renting, owning, or updating a property, we’re here to walk you through what’s new—and what still works.